We combine national and local advertising opportunities with a unique set of media

MEDIA1 sells direct advertising on TV, Radio, UN, digital, it implements sponsorship and special projects, including on-air, online and live events, as well as cross-media formats.


  • Leading regional radio holding in Russia for the management of partner radio stations
  • 119 radio stations
  • 19 broadcast cities
  • 8.2 million listeners
  • Organization of the largest events in the regions under the brands of radio stations


  • Digital operator of outdoor advertising No. 1 in Russia
  • > 15,000 surfaces throughout Russia
  • The only digital outdoor advertising network with federal coverage
  • 34 cities of own inventory presence
  • > 750 digital screens

Digital Inventory

  • Cross-platform special projects 360° (website + SMM + YouTube + broadcast of TV channels + DOOH)
  • Full cycle production (video, special project mechanics)
  • Covert advertising campaigns on websites and social networks of TV channels
  • Organization and holding of live broadcasts, as well as 360° broadcasts
  • Cooperation with artists and bloggers of TV channels
  • Video integration into show channels
  • Native advertising


  • The second largest segment of the advertising market in Russia with a share of 36%
  • MUZ-TV is the first federal music channel in Russia with a 25-year history included in the multiplex. 98% coverage in Russia
  • U is the only channel in Russia aimed at young women aged 14-44. Channel broadcasts throughout Russia.
87 М average monthly coverage of all channels
24 M coverage of sites MUZ-TV and U
100 % coverage of Russia with all assets
> 1 000 brands placed in 2021

We provide coverage throughout Russia

We unite dynamically developing media assets

61 Мcumulative coverage, 2021, all 4+, Russia 100K+
98 %coverage of Russia
48 Мcumulative coverage, 2021, all 4+, Russia 100K+
73min. average viewing time, 2021, F 14-44, Russia 100 K+
34 cities of own inventory presence
15 000thousand advertising surfaces in Russia
8 Мlisteners
16 Мsubscribers on U and MUZ-TV digital platforms
531 Мviews of digital content in 2021

Digital solutions for advertisers


The only advertising platform for independent online advertising on the radio without additional overpayments. By answering a few questions, the technology will create personalized ads and then reach your target audience for your business.


Setting up an outdoor advertising campaign in a few clicks. Self-management of budget, reach and cost per impression. Choice of geolocation and placement time: day, hour, interval. Your advertising on more than 1,200 surfaces throughout Russia.


Olga Andreeva

Director of the Department of Special Projects and Sales Promotion

Marina Kapeshkina

Direct Advertising Sales Director

Pavel Belyanin

Commercial Director of outdoor advertising

Stanislav Droga

Commercial Director of the radio direction